Marketing in a wired world

Filed in archive Blogs on August 20, 2007

Some people will do anything to get attention. One of The cases that popped up the last couple of days is where a church hands out iTunes for attending. The Church by the Glades in Florida has seminars called "i", all about "Living in a self absorbed world". Now that's fine, but I still believe that if you have no audience, apparently whatever you have to say is of no importance. The church of course can't accept this, so they try to lure you into their seminars by handing out iTunes vouchers.

The church is no fool though - they had a billboard up in january saying ""The Bare Naked Truth on Sex," and it drove 50,000 hits to their website. That might have been only pornaddicts checking the link though...

Their site is here. They seem to be, at least, innovative.
Source : Palmbeachpost